PROJECT
Designing a digital flyer to promote Sacred Roller Skate Shop's 3rd Anniversary event.
Designing a digital flyer to promote Sacred Roller Skate Shop's 3rd Anniversary event.
CHALLENGE
This project required me to step away from my corporate design experience and adapt to Sacred's distinctive grunge-inspired brand aesthetic, ensuring the design captured the spirit of the brand while remaining professional.
This project required me to step away from my corporate design experience and adapt to Sacred's distinctive grunge-inspired brand aesthetic, ensuring the design captured the spirit of the brand while remaining professional.
SOLUTION
To achieve this, I incorporated subtle grunge elements without compromising the design's clarity and sophistication. By moderating the texture noise and establishing a clear visual hierarchy, I was able to present the event details in an easily digestible way. Additionally, I kept the color palette minimal, enhancing the overall refinement of the flyer while staying true to the brand’s identity.
To achieve this, I incorporated subtle grunge elements without compromising the design's clarity and sophistication. By moderating the texture noise and establishing a clear visual hierarchy, I was able to present the event details in an easily digestible way. Additionally, I kept the color palette minimal, enhancing the overall refinement of the flyer while staying true to the brand’s identity.